The Day My Ego Dealt with a 0% Open Rate
Postcards from the Edge Postmark 26-006 From: Somewhere between email deliverability, why didn't I dig into this further and who doesn't like a gnarly conundrum? Population: Me and an uncooperative…
Posted inList Building Social Media
An Algorithm Will Never Buy a Damn Thing From You
If social media was vaporized from existence tomorrow at 9:13 a.m. . . .where are your subscribers? We are unpaid employees of social media. The only winner? LinkedIn and all…
EXPOSED: Perfectionism Lies
Postmark 26-004 From: Somewhere between Google Analytics and a browser mutiny. Population: One determined email list builder, 29 new subscribers, and several hundred missing bookmarks. Today's Forecast: Tech clouds with…
BREAKING: Frozen Waffles Display Previously Unknown Talents
POSTCARDS FROM THE EDGE Postmark 26-003 From: An infusion center with questionable Wi-Fi and a Spotify playlist clearly going through something. Population: One determined email list builder, two frozen gluten-free…
Why I Put My Human Resources Career Into the Witness Protection Program
It knew too much. It had seen things. After enough years in HR, it became a danger to itself and to anyone who preferred comfy-cozy lies over uncomfortable truths. The…
Posted inList Building Online Marketing
Funny How Sent Doesn’t Mean Seen
Postcard From The Edge Postmark 26-001 Greetings from the Electronic Bermuda Triangle, otherwise known as the spam folder! Population: 102 subscribers and one overly optimistic email marketer. Minor Victories and…
The Mistakes That Keep Affiliate Marketing Stuck in First Gear
There are plenty of smart people trying to make ClickBank work. They are not stupid. They are not lazy. Most of them are doing far more than they should have…
Why I Joined The ClickBank Profit Club
If you have been trying to make affiliate marketing work for a while, you already know how it usually goes. You find a new idea, you set a few things…